This week, we’re spotlighting 5 popular brands re-imagined by students. From Epson Ink to Wonder Bread, their designs offer a fresh perspective to the classic products we’ve grown accustomed to seeing. First up:
1. Parker Brothers Board Games by Sam Kittinger
This design, which is also hosted on Lovely Package, “…stemmed from a desire to de-construct the overdone packaging board games nowadays are so known for. Drawing inspiration from vintage, modernist game box design, these re-inventions focus on simplistic imagery, experimental typography, and limited color schemes.”
2. Wonder Bread by Marisol Escorza
This re-imagination of the popular brand is meant to capture a looks that caters to the European market.
3. Sony Earbuds Cassette by Alyssa Phillips
One of the goals with this project was to give “…the now rarely used cassette a fun new purpose.”
4. GE Energy Smart Light Bulb by Michelle Wang
The goal of this project “…was to reduce carbon footprint — finding a way to use the least amount of material while still offering protection…by using a single sheet of chip-board, no glue, and minimal ink.”
5. Epson Ink Cartridge Packaging by Ali Prater
According to a comment on Lovely Package, Prater “…wanted them to have a clean and elegant disposition as well as a unique exterior, both of which distinctly separates them from their competition.”