Get ahead of the competition with these Millennial packaging designs today!

 

Whether a brand is selling multivitamin gummies in blister packaging, a functional beverage in aluminum cans or pre-workout powder in a plastic bottle, these trends bring forward important considerations to incorporate into packaging design and marketing strategy.

Millennials, who make up about one-quarter of the world’s population, are leading the way in changing packaging. They want packaging that fits an on-the-go lifestyle, contains detailed information about nutrition and looks pretty enough for an Instagram post, but is also made with the environment in mind.

Read more below!

Guide to Millennial packaging

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